Kicking the month of August with a bang, WWE SummerSlam delivered a mostly good show, with some very high highs, as well as some undeniable lows, but one area that did deliver was in the attire department, as some of the biggest names within WWE put their best foot forward with their looks for the Biggest Party of the Summer.
While the SummerSlam card lacked matches for the likes of Becky Lynch, Trish Stratus, and Rhea Ripley, all of whom typically provide their own iconic looks for big matches, there were a number of great looks from other members of the Raw and SmackDown rosters.
10 Asuka
Since the Royal Rumble, Asuka has been regularly delivering some very cool, sometimes scary looks thanks to her evil clown facepaint, and at SummerSlam 2023, she would once again bring the goods.
While she has used the color blue a lot since the beginning of this year, at the biggest party of the summer, the Empress of Tomorrow would sport a more green-centric look, with gold accents as the champion entered the match. Asuka would wind up losing her championship, meaning fans could see a new evolution of her current character in the coming weeks ahead.
9 Finn Balor
Facing off against Seth Rollins for the seven-year anniversary of their last SummerSlam match, in which Finn Balor suffered a major injury, The Judgement Day member would challenge Rollins once more, this time for the World Heavyweight Championship, as the two would deliver an outstanding match.
While Balor would not wear super memorable gear for the show, his white, black, and purple attire was enough to catch the attention over some other names on the show, warranting a shoutout in their own right.
8 Iyo Sky
In early July 2023, Iyo Sky would make history as she would win the WWE Women's Money in the Bank Ladder Match in front of a packed house in the United Kingdom. Fast forwarding a month later, she was not featured on the SummerSlam card at all, though it would wind up being for good reason.
Following Bianca Belair's win over Asuka to become the new WWE Women's Champion, Iyo Sky & Bayley would appear, as the former Stardom Joshi wrestler would call her shot, cashing in her briefcase and delivering a world-class Moonsault to defeat Bianca Belair and win the big one in front of 50,000+ fans in attendance! While Iyo was only on-screen for a short period, she stood out with a very colorful attire that will now forever be tied to her title win.
7 Charlotte Flair
Another member of the Women's Triple Threat Match for the WWE Women's Championship was Charlotte Flair, the record-breaking women's superstar who was looking to add another notch to her impressive resume as a champion within WWE.
While Charlotte would fail to win the WWE Women's Championship at SummerSlam 2023, she would certainly look the part for it, wearing an all-red attire that felt regal and elegant, in a way that only a Queen can pull off. It may not have been her night this past weekend, but the time will come when Charlotte Flair is draped in gold once more.
6 Jey Uso
Following WrestleMania 39, some fans speculated that Cody Rhodes would likely main event this year's SummerSlam in an effort to end Roman Reign's reign of terror and bring about the end of the Bloodline Saga. That could not have been further from reality, as The Bloodline saga is alive and well, though it has now firmly left audiences split, as some argue it has jumped the shark, while others say that it is just getting started. Regardless of where fans land on the spectrum, there appear to be no signs of Reigns' run at the top ending anytime soon, as SummerSlam bore witness to another plot twist, with Jimmy Uso returning to turn on Jey Uso, costing his brother the match against Roman.
Echoing back to their last singles match inside of Hell in a Cell, Jey Uso would once again sport an all-white attire for SummerSlam, as he looked to dethrone Roman Reigns and become not only the Undisputed WWE Universal Champion but also the new Tribal Chief. He would fail, thanks to his brother, as the latest chapter of the Bloodline Saga now looks to build on SmackDown.
5 Logan Paul
Facing off at SummerSlam against Ricochet in a fast-paced, cruiserweight-style match, Logan Paul would once again showcase how strong of a wrestler he has become in such a short amount of time.
Sporting a yellow and black attire for the event, it would be more standard gear for Paul, though what sold it even better was the fact that he was matching with Samantha Irvin, Ricochet's current girlfriend. It played upon the personal rivalry between the two men and was a great heel act from Paul, who has acclimated to playing the bad guy in a great way.
4 Ricochet
A name that is not often featured in big spotlights on WWE Premium Live Events is Ricochet. Having spent the last few years in the midcard on Raw & SmackDown, this high-flyer has been all over the place, from feuds with AJ Styles over the United States Championship, to tag teams with Braun Strowman, to now having a marquee feud with Logan Paul.
It remains to be seen where Ricochet's actual ceiling is within WWE, but at the very least, this feud with Logan has allowed the superstar to show some new personality! At SummerSlam, the two men faced off in a fast-paced, exciting opener to the event, with Ricochet wearing an Optimus Prime-inspired attire, though he would walk out defeated by Paul.
3 Shayna Bazler
There are not many positive things to say about the MMA Rules Match from SummerSlam 2023, which saw former friends and tag team partners Shayna Baszler & Ronda Rousey facing off in a poorly executed fake MMA fight, but one aspect that did rock was Shayna Baszler's special gear.
An outspoken, avid fan of the Warhammer series, Shayna would share a closer look at her gear for the night on her social media, with her latest PLE gear being a reference to a character from Warhammer 40k, which is pretty neat.
2 Seth Rollins
Another name who regularly delivers the goods with his PLE attire is none other than the current World Heavyweight Champion, Seth Rollins. Known for his sometimes outlandish gears, Seth would deliver on that end with some wildly bright pink tights, that made him stand out from the rest of the men on the card. However, it was his entrance attire that made his look all that much better.
Playing off his history with Finn Balor, namely their SummerSlam match from seven years ago, Seth Rollins would enter the PLE wearing the same ring jacket that he wore for that match, in which Balor sustained a career-defining injury at the hands of Rollins. It added to the heat of the match, with the two winding up having one of the best WWE bouts of 2023.
1 Bianca Belair
One of the most beloved WWE Superstars on either of the company's rosters today, Bianca Belair has been known for her creative, fun attires for every major Premium Live Event on the WWE Calendar. On top of her gear always stealing the show, it comes with the added bonus knowledge that Bianca is the one who makes her own gear, leading to even more reasons to adore the former multi-time WWE Women's Champion.
At WWE SummerSlam 2023, Belair would take part in one of the only two women's matches on the card, facing off against Asuka and Charlotte Flair for the WWE Women's Championship. She would sport a cool-looking yellow and black attire, similar enough to Logan Paul, though hers had much more personality behind it. Belair would wind up winning the match, only to be cashed in on seconds later, but she looked great for every moment.
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